Empowering outdoor devotees to enjoy a freshing beer without taking up valuable space and weight in a pack, Pat’s Backcountry Beverages is excited to receive the highly notable 2014 Editors’ Choice Snow Award from Backpacker Magazine for its brew concentrates.
Presented every year since 1993, the Backpacker Editors’ Choice Awards honor the products that Backpacker editors have chosen as the best of the year based on months of trail testing by teams of highly experienced backpackers, climbers and hikers. Each year at the Outdoor Retailer show, retail buyers use the magazine’s announcement as a must-buy shopping list, knowing that their customers will be asking for these products in the spring. ”
We are truly honored to receive such a prestigious award from Backpacker Magazine,” states Scott Kinsey, VP of Sales and Marketing for Pat’s Backcountry Beverages. “Pat’s Backcountry Beverages was created to revolutionize backpacking by reducing the weight and bulk of beer. While we are growing rapidly with adventurers around the world, we are also entering partnerships with major breweries to help them reduce costs and environmental impact using our patented brewing technology.”
The brew concentrates debuted in March 2014 and, in addition to reducing weight, space and waste in backpacks by nearly 90 percent, the concentrate method allows outdoor enthusiasts to enjoy a great craft brew no matter how many days into the backcountry they are. Both the PaleRail and the Black Hops brew concentrates were put to the test by combining the highly concentrated (49 percent ABV Pale Rail and 58 percent ABV Black Hops) liquid packet with water carbonated from lakes and streams by Pat’s patented Carbonator Bottle system. The result: A refreshing 16-ounce brew.
“The only thing better than an awesome day in the backcountry is ending that day with an icy cold, great-tasting brew,” states Kristin Hostetter, gear editor at Backpacker. “Finally, we can enjoy a good beer without lugging in (and out) all the bottles and cans.”
For more information about Pat’s Backcountry Beverages, please visit www.patsbcb.com.
Contact
Katie Wolitarsky
Backbone Media
katie.wolitarsky@backbonemedia.net
970.963.4873 x 204
Image courtesy Pat’s Backcountry Beverages