Steamboat Springs, Co., November 2, 2011 – This season’s sales are up again for Chaos Headwear and CTR- Chaos Thermal Regulation. Nationwide grassroots programs prove to be a large part of the solution. With Chris Anthony as the spokesperson, a new pro-snow team, and twelve event programs, Chaos Headwear is positioned for a year of great snow and warmer heads.
The twelve events nationwide allow the brand to be invested locally and build deeper retail relations regionally. The events focus on all snow sports including, downhill skiing, snowboarding, tele-mark, with snow camps for kids, and youth initiative programs. These Partnerships are far reaching and contribute to Iraq and Afghanistan Vail veteran ski programs — to year-round outreach groups that teach outdoor sports to kids with less- advantages. Below are all the programs in detail.
Chris Anthony is the official headwear spokesperson; with over 60 events for Warren Miller Films, he hosts world-wide extreme ski terrain trips, and leads the Youth Marketing Initiative LLC for programs seeking financial assistance and exposure. The Chaos snow team includes five members. The NEW PRO Team members this year include: Chloe Banning and Colin Spencer in Snowboard and Penn Lukens in Skier Cross/Freeski. http://www.chaosheadwear.com
EVENTS
SOS Outreach
SOS engages youth through outdoor adventure education programs. By using outdoor sports like, snowboarding and rock climbing as a hook, the organization pairs students with adult mentors who guide participants through a core value-based curriculum. sosoutreach.org
Outdoor Outreach
The Outdoor Outreach mission is to empower at-risk and under privileged youth to make positive lasting changes in their lives through comprehensive outdoor programming. Outdoor Outreach uses activities to provide youth with the support, resources and opportunities they need to become successful adults. outdooroutreach.org
Big City Mountaineers
The mission of Big City Mountaineers is “enhancing the lives of under-resourced urban teens through transformative outdoor experiences.” BCM combines elements of mentoring programs with an outdoor wilderness expedition designed specifically for under-resourced urban youth. The core BCM program is a weeklong expedition at the center of which is a five-day wilderness backpacking or canoe expedition in which adults and teens work together. bigcitymountaineers.org
Protect Our Winters
Protect Our Winters is the environmental center point of the winter sports community, united towards a common goal of reducing climate change’s effects on our sport and local mountain communities. POW believes that to really effect things, consumer behavior needs to change and that the power of an actively participating and united community can have a direct influence on climate change, now and for generations behind us. protectourwinters.org
Warren Miller Entertainment
For over sixty years, Warren Miller Entertainment has ventured to the planet’s extremes, capturing the world’s greatest athletes, as they push the limits of human ability. The impact of the Warren Miller brand has spanned generations, influenced lifestyles, and created a worldwide following like no other. Over the past seven years, Warren Miller Entertainment has expanded their production group concentrating on the creation of original motion content for broadcast and broadband. skinet.com/warrenmiller/
Vail Valley Foundation – Birds of Prey and the American Ski Classic
While the impact of the events VVF brings to the Vail Valley is phenomenal, the most memorable work they do is in supporting literacy programs and higher education scholarships.
The Birds of Prey – Men’s World Cup Downhill, in Vail December 4-7, 2009 launches the season of the worlds best skiing leading up to the Winter Olympics 2010.
The American Ski Classic- brings skiing legends, sports, entertainment and fundraising to the sunny slopes of Vail each March. vvf.org
Windell Camp
Chaos is the official beanie for Windell’s for the fifth year. Windells’ is the premier training ground camp for the world’s best athletes in snowboarding, freeskiing, skateboard and BMX. Windell.com
US TeleMark World Cup
USTSA is a non-profit organization with a mission to promote Telemark skiing through educational clinics and sanctioned racing competitions. Chaos is the official World Cup headwear sponsor for 2010. ustsa.org
OIWC
The OIWC is a non-profit association organized for the purpose of equipping women to reach their professional success in the outdoor industries via educational programming, networking and mentoring. OIWC acts as a vehicle to promote the views and interests of women engaged in or impassioned by the outdoor, snow sports, action sports, and bicycling industries. OIWC invites all women to become members and to lead our industries to positive solutions in business, social and environmental issues. www.oiwc.org
American Foundation for Children with Aids
Climbs for Kids with aids. AFCA is a non-profit organization that helps HIV+ children, their guardians and HIV+ pregnant women in sub-Saharan Africa who have no other access to aid. AFCA provides critical AIDS and related medications, medical equipment and supplies, nutritional supplements, and emergency supplies that are requested by the institutions in our targeted areas. Currently, AFCA is working in Kenya, Uganda, Zimbabwe and the Democratic Republic of Congo. helpchildrenwithaids.org
To learn more about Chaos Headwear:
Chaos’ is quality, responsiveness and a vast array of headgear possibilities. The Brand is owned by Do-Gree fashions, a Mill locally owned and operated—with three generations of experience. Do-Gree Fashions in Montreal, Canada is able to respond quickly to both customer requests, as well as fast-paced market trends, both of which translate to unparalleled service. Designs from both CHAOS and sister brand MOON SHADOW vary from winter to four-season, urban to alpine, casual to high-end alpaca, all of which supply the men’s, women’s and youth markets. Materials include: merino wool, mohair, acrylic blends, cottons, angora, fleece, and technical fabrics from the New CTR-Chaos Thermal Regulation, Fits ALL 4X®, Polartec®, Dri-Release®, WindBloc® Thermolite® and Outlast®.