West Marine, the world’s largest waterlife outfitter, yesterday announced the company has launched a full dive program in two Florida stores and an exciting online dive experience on westmarine.com. In an unprecedented relationship with Mares Scuba Gear, Scuba Schools International and Guardian Scuba Instruction LLC, West Marine is positioned to offer customers in Jacksonville and North Palm Beach three of the key components of a full dive center: regionally appropriate dive products, the full range of SSI scuba classes and services such as tank fills. The new dive product assortment, which is also available online at www.westmarine.com includes dive computers and gauges, regulators, buoyancy control devices, wetsuits, tanks and accessories.

“We are excited to have developed strategic partnerships with credible industry experts to help us introduce the world of scuba diving to a whole new set of customers.” says Cristina Kochevar, West Marine’s watersports category manager. “Our online experience speaks to beginners who can start their Open Water class for free online and enthusiasts who can watch dive videos on Dive TV.”

Free Online Scuba Education

For those interested in learning more about scuba diving, West Marine has partnered with Scuba Schools International to get new divers started for free with scuba certification and safety online. When people register to start their academics, they will be connected to a local SSI dive center where they can complete their certification requirements. “Diving is an incredible way to connect people with the water. West Marine’s goal is to inspire people to get out and dive!” says Kochevar.

Logo courtesy West Marine